The Association of Accredited Laboratories of Cyprus - SDIEK was founded in 2022 to become the connecting link between the island's clinical laboratories and the voice that will promote their interests with a structured strategy. The main drivers of the Association are the promotion of accreditation and the continuous provision of quality primary healthcare services by all its Members.
The Association of Accredited Laboratories of Cyprus trusted our team, initially for creating its brand identity and then for designing and developing a landing page, which will be the primary online reference of the Association.
Challenges/Goals
Creation of a brand identity fully adapted to the needs and values of the Association
Design of an informative, user-friendly landing page
Incorporation of a clear call to action (CTA) into the landing page
Provided Services
a) Creation of Brand Identity
Our team carefully listened to the information provided by the client regarding the vision, needs, and values of the Association. Based on that, we created the Association's brand identity - colors, logo, etc. The colors chosen, mainly blue, inspire reliability and trust, while purple is used primarily for emphasis.
b) Landing Page Design & Development
The Darkpony team, considering the customer's needs, created a landing page that is informative and user-friendly so that all visitors can easily find the information they need. The landing page is designed around a call to action that urges fellow practitioners to sign up and become association members. In addition, the landing page was created to fully reflect the brand identity of the Association - logo, color combinations, etc.